Consumers get auto-directed towards rich media product experience, emerging mobile apps, buying-selling and consumer models. Besides the individual approach, transparent card processing fees, reliable developer support and seamless user interface and experience drive the popularity. New selling platforms – tools – technologies – services stand up their marketplace. Digital maturity is directly proportional to the shifting buying behaviour. As many lines-of-business and speed-first buyers prefer to buy online, it adds to the price, convenience and marketplace adoption in contributing to the overall shift to e-commerce across all categories of B2B selling. Here is an outline of the benefits that diverse payment options support for major e-commerce stakeholders!